We all make mistakes, however, if we are aware of the pitfalls that can occur, there is a better chance we can avoid errors that, more often than not, can be fairly costly. The following are ten of the most common mistakes exhibitors make pre-show, at-show and post-show:
Connect with Susan
Recent Comments
Another very valuable aspect is to coach the speak...
Midori Connolly on Prevent Virtual Event Nightmares: How Producers Prepare Speakers, Exhibitors & Attendees
Yes, your display is important. It needs to look p...
Susan Friedmann on Tradeshow Training Minute: Exhibit Selling
Those are some very good tips. I think it's partic...
Max Miller on Tradeshow Training Minute: Exhibit Selling
Take advantage of any opportunity to poll your mar...
Susan Friedmann on Five New Rules for Trade Show Technology
Susan how would you suggest exhibitors use Polls a...
Joyce McKee on Five New Rules for Trade Show Technology