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Tradeshow Training Video: Choosing the Right Trade Show

Posted on the 17 May, 2013 at 9:13 pm Written by in Tradeshow Training Minute Videos

Choosing the right trade show that attracts your target audience is crucial.
In this episode of the Tradeshow Training Minute, Susan Friedmann, CSP, The Tradeshow Coach, talks about choosing the right trade show to exhibit at.

According to tradeshow research, approximately 60% of attendees come from a 200 mile radius of the show. Investigate which shows will give your company the best exposure to the target audience you’re interested in attracting.

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