Trade Show Booth Staff Training Expert, Susan Friedmann, CSP, The Tradeshow Coach

In this episode of the Tradeshow Training Minute, Susan Friedmann, CSP, The Tradeshow Coach, shares the most important points every exhibitor needs to know on how to prepare their people to work a trade show.

In this episode of the Tradeshow Training Minute, Susan Friedmann, CSP, The Tradeshow Coach, shares the essentials every exhibitor needs to follow up their tradeshow leads to turn them into sales.

In this episode of the Tradeshow Training Minute, Susan Friedmann, CSP, The Tradeshow Coach, gives you the five keys to exhibit selling — the most important things your people need to be doing on the tradeshow floor.

In this episode of the Tradeshow Minute, Susan Friedmann, CSP, The Tradeshow Coach, tells you how a your show booth can make or break a show.

In this episode of the Tradeshow Minute, Susan Friedmann, CSP, The Tradeshow Coach, talks about what your representatives should wear on the show floor.

For a more in-depth look at exhibiting successfully at trade shows, buy a copy of Susan Friedmann’s book, Meeting & Event Planning for Dummies.