Trade Show Booth Staff Training Expert, Susan Friedmann, CSP, The Tradeshow Coach

Dennis Shiao, Director, Product Marketing for InXpo, covered the “hardware” (the virtual event platform and related technologies), while I covered the “software” (the “people aspects”, including program objectives, measurable goals, etc.). View the PowerPoint presentation.

How to Exhibit in a Different Economy: 17 Strategies to Leverage Your Tradeshow Success (That Work)

Key Exhibitor Training Pointers